who doesn't have cellulite

This cultural anxiety has meant big bucks for some beauty product–makers and medical practitioners alike. A barrage of products and procedures promise to seek out and destroy the lumpy fat on thighs, bottoms, arms and tummies, but a miracle cellulite assassin has still yet to be uncovered.

It might stand to reason that in our fat-phobic culture, where even famous backsides (à la Jennifer Lopez and Kim Kardashian) are critiqued, such distinct jelly deposits are so loathed. And cellulite doesn’t only afflict the full-figured. It’s also a scourge of the skinny, not to mention girls as young as teenagers. Despite the vast amounts of time and money that have gone into trying to find ways to dissolve these nuisance nodules—from lasers to caffeine creams—researchers and doctors are still scratching their heads.

It’s a condition that affects 90 percent of women and 10 percent of men, mostly in industrial nations. As women start approaching menopause, estrogen starts decreasing. From 25 to 35 is when you start seeing the appearance of cellulite. Estrogen has an impact on the blood vessels. When estrogen starts to decrease, you lose receptors in blood vessels and thighs, so you have decreased circulation. With decreased circulation you get less oxygen and nutrition to that area, and with that we see a decrease in collagen production

as people have evolved in an industrial society, we’ve become lazier. Our jobs are sitting at a desk, answering the phone. We don’t go to the gardens and pick our food—we drive to the store and park in the spot closest to the building. So we’ve become more sedentary as a culture.